Cut! by Cinemark

Cut! is a dine-In theater, falling under the Cinemark umbrella, aimed to design an approachable, yet unexpected experience, atypical of any previous Cinemark theater, that houses a bold, active interior that strongly promotes social interaction and embodies a modern movie going experience. 

Objective

The goal for this project was to brand the concept with a playful and modern aesthetic that also invites patrons looking to dine and watch movies. Specialty business cards were designed to mimic vintage movie tickets that also serve as a free movie pass.